Sources of shared news items on social media

An infographic comparing the shares on facebook and twitter for major news providors. Interesting to see the balance between MSM and geek/tech. HuffPo more popular than the beeb on facebook!

However, when we were doing the Cojo training the referrals from social media were always so lame compared to total audience figures, and this doesnt look like a massive uplift so social media remains something of a sideshow to commissioners.

thanks to @sambrook for the link. Cardiff’s new Director of the Centre for Journalism :)